Nature and Heritage Sites and Botanic Gardens
A deep understanding of what drives visits for days out audiences has meant that we enjoy an enduring relationship with the National Trust as their insight partner. Our segmentation system transformed the organisation into becoming visitor focused and has substantially increased both visits and income.
We also work in close collaboration with Historic Royal Palaces and English Heritage.
Our depth of insight is also impacting on a wide range of other outdoor visitor attractions, including Wildfowl & Wetlands Trust, National Wildflower Centre, Kew Gardens, Stonehenge, Eden Project in the United Kingdom, Royal Botanic Gardens, Jordan and Fondo Ambiente in Italy.