Webinar: Audience-focused re-opening strategies
Watch the webinar recording here: https://youtu.be/eGVFdpJNJnM
Our sector is hurting, our colleagues’ jobs are in the balance and our organizations face uncertain financial futures. What we do next is going to shape the sector for the next decade.
Rather than looking backwards in an effort to re-create the way we were, this crisis presents us with a unique opportunity to take a leap forwards, starting with our re-opening strategies.
In these free webinars, Andrew McIntyre shared new research insights and practical steps to use two powerful, freely-available planning tools:
- the 7 Pillars framework that puts audiences at the heart of your planning,
- the new Covid Audience Mindsets model that reveals how and why each audience segment will respond differently to re-opening.