We are an international strategy and insight consultancy. We work with charities, heritage and cultural groups of all sizes to develop their audiences and organisations.
We partner with our clients to help them drive change and engage more people, more deeply with their causes.
Culture Segments is a powerful psychographic segmentation tool to help you better understand and engage with your attenders and non-attenders.
Eco mindsets is a new psychographic profiling system that helps cause led organisations understand what drives people to act for the environment, and what they can do to encourage greater action in future.
Two years on from MHM's initial work with The London Library, their membership base was continuing to grow, but a new challenge began to emerge around member retention.
In 2022, the historic site and museum President Lincoln's Cottage asked us to partner with them to develop a strategic plan. Their aim: not only to set the direction for the next step of their journey, but also to strengthen the team, increase audience focus, maximise impact, and further embed shared values.
